Why the Smartest Dealerships Are Turning to Voice AI in 2025

Why the Smartest Dealerships Are Turning to Voice AI in 2025

Dr Aleks Gollu, PHD
/
October 26, 2025

Phones are still the beating heart of every dealership.

They connect service departments to loyal customers, feed leads into the sales pipeline, and drive repeat business. But according to the latest Dealership Annual Report 2025, they’re also one of the biggest operational pain points.

1 in 5 dealership calls still go unanswered

That’s not a small problem - it’s lost revenue, frustrated customers, and a dip in CSI scores that directly affects retention. The report shows that even dealerships investing heavily in marketing and CRM systems still struggle to handle call volumes efficiently, especially after hours or during peak service times.

What this really means is: the more connected your dealership becomes digitally, the more cracks appear in your analog customer experience - the phone.

The AI tipping point for dealerships

The Dealership Annual Report found something interesting this year: interest in Voice AI technology has grown sharply, especially among service directors and BDC managers.

Early adopters are already using AI-powered agents to:

  • Answer calls 24/7, even when staff aren’t available

  • Schedule, confirm, or reschedule service appointments instantly

  • Qualify sales leads and pass them directly into the CRM

  • Handle after-hours and overflow calls without customers ever hearing a voicemail tone

In short - they’re running a front desk that never sleeps.

This shift is happening because dealerships are realizing that customer expectations have changed faster than staffing models can keep up. Customers don’t care if it’s Sunday night or a busy Monday morning - they want an instant, human-sounding response.

The ROI is hard to ignore

The report highlights several measurable outcomes from dealerships that have implemented Voice AI:

  • Resolution rates climbed from 30% → 48% → 60% within a year

  • Missed calls dropped by 38%, directly translating into more booked service hours

  • CSI scores improved as wait times disappeared and customers got quick answers

Those numbers aren’t abstract - they’re what happens when AI works alongside staff instead of replacing them. Dealerships found that once routine calls were handled by AI, their human advisors could focus on higher-value interactions: customer upsells, complex service conversations, and on-site experiences that actually drive loyalty.

Why now, not later

We’re past the “AI curiosity” phase. Dealerships that hesitated last year are now watching their competitors book more appointments and retain customers simply because they respond faster.

Voice AI is no longer a futuristic experiment - it’s becoming table stakes for operational efficiency and customer satisfaction.
And here’s the thing: by 2030, systems like 11Sight’s Voice AI Agents will be as standard as CRM platforms are today.

Download the full 2025 Dealership Annual Report

Want the full data, trends, and case studies behind these findings?
We’ve put everything together in one detailed guide covering:

  • AI adoption rates across US dealerships

  • The financial impact of missed calls

  • Customer satisfaction benchmarks

  • Practical steps to start integrating Voice AI

Get your free copy of the Dealership Annual Report 2025 by filling out this form here

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